• an inside-out analysis of my project!
  • my values,
  • my strengths,
  • my weaknesses,
  • my why,
  • my target clientele,
  • my brand (brand image, positioning, brand personality, benefits for customers, etc.),
  • price calculation,
  • work on my personal barriers,
  • my beliefs,
  • yearly planning,
  • advertising and marketing,
  • the business model and plan.